This way you know exactly how and which target groups we reach and who converts via the socials for future advertisements. And that in the best industry there is, namely the holiday industry. This is what you will do: Devising and developing Landal's international paid social & video advertising strategies Creating relevant and personalized campaigns that match our target groups and the different moments in the customer journey Setting up, & video advertising campaigns
On Facebook, Instagram and YouTube, among others. Achieving the predetermined KPIs Presenting plans and results to internal stakeholders You often work together with Landal's internal specialists, but you also spar with external agencies. This Telemarketing list is you: Scoring with social & video advertising, we can wake you up at night for that. You like to put yourself in the shoes of the target group and you have the ambition to have these channels perform optimally internationally.
On top of that you have: Definitely a college degree 2-5 years of experience: in a role as a Social Advertising Specialist or Online Marketer in which you have created and managed both social advertising and video advertising campaign strategies Good analytical skills and experience with Google Analytics Good communication skills in Dutch and English Experience with advertising on Facebook/Instagram and Youtube is a must. Working with a CDP such as SalesForce MarketingCloud is an advantage